1 December 2013

All change! Bavarian re-brand time.....

 
BMW continues to re-brand the more prestige/glamorous versions of the 3 Series range as the new 4 Series (nicely demonstrated at Tokyo by the 4 Series Cabriolet) whilst continuing to offer the more mundane and practical models under their current 3 Series badging. Next up for the re-branding treatment is the 1 Series, with (once again) the more prestige 1 Series models being re-christened as 2 Series models whilst the bread-and-butter versions remain as 1 Series models.

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